LooMag » Stories

Microsoft’s Bing Looks Nice. What About the Usability?

LooMag — Wed, 22 Jul 2009 19:28:38 +0000

The new search engine from Microsoft looks nice. At least for the front page, which displays a different, nice picture every day. What is Bing all about? The home page fails to communicate visitors what the website is all about. While everybody know what Google or Yahoo! do, almost no one knows what the heck is Bing.com. I would have inserted a nice tag line below the logo, something like “Microsoft’s Search Engine” or similar. How do I perform a search? There is no “Search” button on this page or the search results page. You should always display a web button properly and label it correctly. In this case it should have been “Search” or similar. The search results page Let’s ...

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Microsoft’s Bing Looks Nice. What About the Usability?

How it became A Mystery to Web Designers? – SEO

LooMag — Wed, 03 Sep 2008 19:53:56 +0000

My story has been written several million times. I’d had this great idea; I was pretty good with the internet. In fact I made most of my purchases through the internet and considered myself a proficient surfer so decided that I wanted a slice of the pie. I’d decided to set-up my own online business. So what did I do? I considered myself to be reasonably intelligent. I’d managed to pass a law degree and had worked in various I.T companies performing assorted tasks. I had a pretty good knowledge of business and set about finding suppliers and products that I could sell on my new online venture. I had everything I needed and was ready to go. ...

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How it became A Mystery to Web Designers? – SEO

Psychology of the Search

LooMag — Thu, 25 Oct 2007 16:09:31 +0000

The Psychology of the Search – Google and Search Engine scientists and SEO professionals spend a lot of time pondering this. After all when we cut through all the marketing techniques and link building – the bottom line is that the search engines need to deliver the information that the searchers want. If achieving a High ranking in Google could be summarized it would be simply deliver the best results for the inquiry. Herein lies the dilemma with one of the primary factors that defines the importance of a web page – back links into that page. Take an example of a hugely informative but badly optimized page of information written by ...

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Psychology of the Search