Getting Your Site Indexed in Alexa

Although Alexa’s search results are driven by Google, this is a definite must in your search engine marketing plan.
The reason is that Alexa will provide statistics about your website that no other search engine or web directory will provide.
These statistics include:
*your site ranking on the internet *what sites are linking to yours *Detailed traffic statistics *Site thumbnails *Site Speed
these are just a few examples.
You can also use Alexa to search for your keywords. This will tell you who your competition is for the keywords you have selected. You can more carefully study your competition, find out who is linking to your competition, and use what you learn to raise your rankings in the search engines, …

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Linking Strategies: “To Buy or not to Buy, That is the Question”

By Merle http://MCPromotionsPress.com
Buying text links for your website is a highly controversial subject online. Like it or not, approve of the practice or disapprove, it does exist and there are many website owners who are doing it. I’m not going to debate the issue one way or the other; just shed some light on what some consider a “gray subject.”
So why would you want or need to buy a text link on another website? It all goes back to “link popularity.” Search engines look at how many other sites are linking to yours when deciding on your ranking. Granted, this is just one criterion, but nevertheless an important one to pay attention to.
If you don’t …

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“The New Kid in Town”: MSN AdCenter

By Merle http://MCPromotionsPress.com
If you use Google Adwords or Yahoo Search Marketing (formerly known as Overture) for your pay per click advertising, you’ll want to “listen up”. There’s a new competitor on the scene “MSN Ad Center”. Microsoft’s pay per click program is called “MSN Keywords” which is the first of several advertising options they have planned.
At the time of this writing the only way to participate in this “pilot program” is by invitation only. Rumor has it they should be going public with the launch towards the middle of this year. If you’d like to be considered for participation you can sign up at … http://advertising.msn.com/searchadv/PilotForm.asp
If you’re already a client you can log into your …

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