By: Jamila White, “The E-Commerce Diva” (TM)
In the rush to keep up with technology, many African-American business owners are so busy trying to add the latest bells and whistles to their Web sites, get to the top of the search engines, and learn the latest database technology that they often forget this simple fact: people do business with other people, not computers. Understanding the importance of relationships is key to attracting African-American buyers online. Here are a few practical tips to getting Black customers to buy more from your Web site.
Here are a few practical tips to getting Black customers to buy more from your website.
Step 1: Make a personal connection… put a face on …

By: Gilbert Traifalgar
Most books and software ever sold online have-in one form or another-something to do with Search Engine Optimization. Why is this such a sought after service? Because… getting a good spot on major search engines can be the difference between $0 in profit per day versus $500 to $150,000 in profits per day (depending on the product you are promoting). Now there are many books and programs out there… and trust me, I’ve tried nearly all of them. Here are my personal recommendations:
1 – The SEO Elite Software is by far the best of the best in software out there. It is a bit pricey to start off with, but it will …

As communication takes on new dimensions the advertisers and consumers have moved from the traditional mediums of print and television to the comparatively new medium of World Wide Web. Now more and more businesses are being conducted online and the ever increasing number of internet users creates a need for methods and means to bring the advertisers website into focus. The specialized knowledge of ensuring a website ranks high on the search engines and tops the popularity list of users is available only with a competent SEO firm. A SEO firm can expertly analyze the needs of a website and enhance the strengths while eliminating the weakness of the website. Planned strategies are drawn by …

By: Jamila White, “The E-Commerce DivaTM”
I know how to get a blank stare from just about any e-commerce web site owner. All I have to do is ask them about their web site marketing plan!
When I ask them about their web site marketing plan, I get that look. First the eyebrows go up. Then the eyes glaze over for a minute. And then the stammering begins.
“Uh, well, you know – I have my URL on my business card.”
“I, ah, I’m going to start an e-mail newsletter.”
Some of them may even mention something about “search engines.”
But practically no one has a plan! And you know how the old saying goes: “Failure to plan is a plan …

By: Donald Nelson
When it comes to search engine optimization, the single most important sentence that you will write for your website is the title tag of your main page. If you write it properly then you will have taken a big step towards getting your site well placed in search engine queries for your important keywords.
Before I give you a step-by-step guide to writing title tags, let’s define what they actually are and see why they are important. When you look at a web page in your browser, the writing in the blue strip above browser’s commands (file, edit, view, etc.) is the title tag. On your actual html document the title tag is …

LooMag Book Presentation

49 Marketing Secrets is a book that was conceived to fill the void on marketing books that is tailored to the small business owner. Many of the problems I have solved with my clients are marketing problems: they don’t understand marketing, they don’t know who to trust, they don’t know what to do. The objective of the book is to provide an inexpensive and safe place for mall business owners to turn to receive trusted advice from people who have been there. The book was written by marketing experts and business owner and it describes what they implemented to grow their business. We can all become great marketers. In this book you will …

Web 2.0 is considered by many to be a complex model. But the fact is that it is as simple as it can get. Ever seen the website that comes up first when you search for a particular service on a search engine?
Well, that is the website that is ranked one on that search engine. What is the secret behind that number one rank? Does the website have anything that is different from the rest?
SEO or search engine optimization is the key to it. SEO is a technique by which you improve on the traffic that is driven to a website by means of natural algorithms. Sounds complex? It isn’t.
SEO services
Today, every website needs to …

Are you talking full advantage of your website? With million of internet users searching for information about products and services daily, it just doesn’t make sense to ignore the potential profits that could be made through proper search engine optimization and placement.
Search engine optimization is much more than just adding Meta tags. It’s choosing the right keywords, placing them in the right areas, adding anchor text, and linking, cleaning the html coding and much more.
Ways to make money online have come and gone. Some companies started out with a bang but then withered away, while others, like eBay and Amazon, enjoyed steady success and continue to do well. There are more ways to make money, …