How To Find PageRank-Passing WordPress Blogs

PageRank is a numeric value that represents how important a page is on the web. Google figures that when one page links to another page, it is effectively casting a vote for the other page. The more votes that are cast for a page, the more important the page must be. Also, the importance of the page that is casting the vote determines how important the vote itself is. Google calculates a page’s importance from the votes cast for it. How important each vote is taken into account when a page’s PageRank is calculated.

PageRank is Google’s way of deciding a page’s importance. It matters because it is one of the factors that determine a page’s ranking in the search results. It isn’t the only factor that Google uses to rank pages, but it is an important one.

Google’s system for ranking web pages. A page with a higher PageRank is deemed more important and is more likely to be listed above a page with a lower PageRank.

PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page’s value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves “important” weigh more heavily and help to make other pages “important.”

How is PageRank Calculated?

Google calculates the PageRank PR of all pages it indexes, taking into account all the links to and from each site. When a page ‘votes’ for other pages by linking to them, it shares out some of its PageRank value amongst these pages.

This algorithm means that a link to your site from a page with PR4 (i.e. a Page Rank of 4) and five outbound links would be worth more than a link from a page with PR8 and a hundred outbound links. It’s not just the Page Rank of the page that’s important, but also the number of links it has.

The more links there are on a page, the less Page Rank value your page receives from them. You should also remember that it takes progressively more Page Rank to move up a level. It is generally pretty easy to achieve a Page Rank of three. Once you achieve a Page Rank of four, your site is getting formidable. Increasing past this mark may prove difficult and will require very important content. Reaching 8+ is very difficult. These ranks are usually reserved for sites that are crucial for the functionality of the internet.

Each time you add a link, or a page that links to you adds a link, you run the risk of lowering your PageRank. Make sure that you have as few links as possible, and so do any sites that are associated with you.

Follow these steps and you will be on your way to building a great PageRank.

* Look for quality sites that compliment your products and services.

* Find sites that have a PR of 4 or above.

* Submit your site to top directories is a great way to increase PageRank.

* Look for “themed” directories (related to your industry) to submit your website to. For example, if you are a manufacturing company, look for manufacturing directories, B2B search engines, etc.

* Do you belong to any professional organizations related to your industry? If so, have your website listed within their membership directories. This is very simple and a great way to incorporate link popularity building strategies.

* Study your competitor’s websites and see who links to them.

* Have website links from your clients, partners, vendors, subcontractors, etc.

* DO NOT participate in FFA Pages. Free-For-All link pages are sites that allow you to submit your link to them for free. If you hate spam in your inbox, stay away from this so-called link popularity building strategy.

* DO NOT participate in link popularity building farms. A link building farm consists of sites that link to other sites for the sole purpose of increasing their link popularity score.

Unlike perfectly valid links to sites with related information, sites that participate in link popularity building farming contain links to totally unrelated sites.

If you follow these basic guidelines in building your PageRank, you will be off to a great start.

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